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Rainmaking -- The Art of Selling: Converting Contacts to Clients

By Sara Skiff | Friday, July 22, 2005

Coming July 26, 2005 to TechnoFeature: Eager to work your sales speil on anyone with a pulse? Don't assume prospects need your services or expertise before they indicate a genuine interest — or before you know their true needs. Otherwise, you end up making a self-promotional pitch, which, at best, leads to wasteful, premature selling and, at worst, kills the opportunity.  Let Susan Saltonsall Duncan show you the best way to secure a new client, and how to make the most of current professional relationships.

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Topics: Coming Attractions | Law Firm Marketing/Publications/Web Sites | TechnoFeature
 
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